CRM Analysis: Get the most out of your data!

CRM Analysis: Get the most out of your data!

anchor Truly understanding the customer, collecting and using this information is easier said than done. CRM analytics are important for the evaluation and prediction of customer behavior and thus also for long-term customer loyalty. Nevertheless, many companies only use their CRM as a better address database and thus miss out on great business opportunities. Optimizing …

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Mobile CRM: 5 tips for introducing a mobile CRM solution

Mobile CRM: 5 tips for introducing a mobile CRM solution

Quickly accessing important data on the go with a smartphone has become part of our daily lives. This also increases the demands on customer management: customers expect fast response times and want to be addressed and supported individually. For companies, this in turn means that flexible and mobile access to information is indispensable in today’s …

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